One of the most powerful features of games is that they are very engaging. Games can grab and hold our attention, and this alone makes it very powerful as a communications and interaction platform. Every organization has employees that perform a function, but the level of engagement to the function may vary from person to person. FunTech believes that by combining well-designed games with important activities, processes, and systems in a meaningful way, the result will be enhanced and sustainable employee engagement. High levels of employee engagement result in improved performance and higher levels of job satisfaction. Customer engagement is also critical to creating loyalty in today’s ever-changing marketplace and there are many ways game design principles can be used to create positive and enjoyable interaction between an organization and its customers. FunTech focuses on driving both internal and external engagement.